How to Stop Worrying About 4imprints and Other End User Competitors
The Threat You Can’t Ignore
How do you keep your customers from going to 4imprint, Custom Ink, and other direct-to-end-user shops? These big-box companies make it easy for customers to cut out the middleman—but you don’t have to let that happen.
What If You Had an Unbeatable Advantage?
Imagine if your customers had no reason to look elsewhere. If you offered decorating techniques that online shops simply couldn’t match, they’d have to stay with you.
The Game-Changer
Your customers don’t just want basic prints—they want something unique that stands out. If they can’t get it from you, they’ll look elsewhere.
That’s where Blue Moon Screenprinting, Inc. helps you win. With premium decorating techniques, you can offer something they can’t find at 4imprint or Custom Ink—keeping them loyal to you. Here’s how:
✅ Prints Over Seams, Hoodie Pockets & Zippers – Think beyond standard placements! Print over shoulder seams (see image), across hoodie pockets, or full front on a zipper hoodie for a retail-level effect.
✅ Foil, Halftones, Glow-in-the-Dark & Color-Changing Ink – Less ink, more impact! Halftones create depth with fewer colors (see excavator shirt image), foil adds a shiny, glossy, or translucent surface for a premium look, and thermochromic color-changing ink becomes visible in sunlight—creating a magical effect where the print appears out of nowhere!
✅ 3D, Appliqué & Chenille Embroidery – High-end embroidery that adds texture and depth. Our 3D embroidery stands taller than standard puff embroidery (see hat image) and Appliqué/chenille add a luxury feel to the decoration.
Over Seam on Sleeve
This is a one color print (using halftones) that spills over to the sleeve. Unique placement provides the premium look while using only one ink color makes it a great value.
Decoration can go on both sides!
Over Hoodie on ZIPPER
Another premium feeling decoration. Printing right over the zipper on a hoodie. In this case, it was water based ink for softer feel.
Over Hoodie on POCKET
Why stop at left chest? This design was printed right over the hoodie pocket! For additional flare, it has a multicolor sleeve print too.
One Color Print with Halftones
Most entry level designers will just type the text and call it a day. Using a fun phrase instead of just teh name of the city gives it some excitement. Using only one ink color with halftones, make the print an incredible value proposition.
One Color Print with Halftones
Another one color print... This one too was supposed to be just one line of text. We adjusted the artwork and gave it some flare and depth all while keeping the print cost exactly the same. YUP, it's still just one color!
Foil with Holographic Pattern
Foil comes in many different colors. See here for many options from one of the largest foil manufacturers: Crown Leaf Foil
Gold Foil
Regular Gold foil. Can be shiny or matte. The later one lasts much longer, but hey sometimes we all need a little bit of extra pop, right?
Black Foil on Black Shirt
One of my all time favorite designs! This was back in 2010 when the black on black was unheard of. It is really hard to take a good picture, but in person it is AWESOME.
Why This Locks In Customer Loyalty
✅ They Can’t Get It Anywhere Else – If they want these premium effects, they need you.
✅ Bigger Profits – High-end decoration = higher margins.
✅ Happier Customers – Unique apparel means better results and more repeat business.
One of the biggest advantages of premium decorating techniques is higher profit margins on traditionally low-margin products and a higher perceived value for the customer. For example, your cost is $0.50 to print over seams, but if you charge your customer $1.00, that’s an extra $0.50 in profit per garment—yet to the customer, it feels like a much higher upgrade due to its uniqueness and premium appeal. Specialty prints and embroidery allow you to command higher prices, setting you apart from low-cost competitors.
Happier Customers Mean More Repeat Business
Customers don’t just stay because they have no other choice—they will stay because they’re excited about the unique, high-quality apparel they’re getting. When you offer something exclusive and unforgettable, customers don’t just come back—they spread the word and bring new business with them.
Let’s make your business the go-to choice for premium decoration. Click below to start offering what your competitors can’t!
